New Business Models for Sustainable Trade - Flyer
Millions of farmers in Africa depend on export markets for their livelihoods. But recent market trends, including increasingly stringent standards, continued concentration of the retail sector,~volatile prices, and poor access to credit have led to declining small farmer participation and income in these markets. Yet, these are farmers with the skill and soil to provide the high-quality products the food industry seeks. This four-year project will bring leading food companies, respected NGOs, and effective farmers’ associations together to develop new business models that build the enduring relationships that benefit all.